The word SEO is typically tagged exclusively for Google — understandably so — given that the search engine claims a lion share of the global search engine market. But SEO optimization for Bing can also be a lucrative effort for your website.
Bing secures the second biggest pie of the search engine market, powering search results for Yahoo and, more recently, even AOL.
In fact, as much 33% of searches in the U.S. are done through Bing.
One of the latest updates which Bing rolled out late in 2018 is the Bing Maps Local Search API, which makes local business query easier for search users. This is excellent for local search, which is often linked to more immediate customer visits and higher purchase probabilities.
If you must improve on your optimization efforts, taking Bing into consideration will definitely be wise. So, how to do local SEO optimization for Bing? Check out the 6 easy-to-follow tips we’ve listed below: